GDPR in 2019 – Where to From Here?

2019/02/18 08:00

gdpr 2019

Data has become a big deal and there’s no doubt that 2019 will be filled with changes that will continue to impact business globally.

Even though businesses were frantically making changes last year to comply with the General Data Protection Regulation (GDPR), it’s still not entirely apparent what effect this new policy has had. This means that businesses should be prepared for further changes over the course of 2019.

GDPR: What to Expect in 2019

Here is some of what businesses can expect.

Big Data Will Come Into Play

As GDPR continues to change how businesses tackle data storage and usage, big data ethics will start being affected too. Data scientists are now treating information very differently to before GDPR was implemented, with data anonymity now being a major consideration.

Non-Compliance Will Start Affecting Brand Credibility

A recent report by talend showed that over 70% of businesses that were surveyed were not able to meet all GDPR requests by the specified deadline. In 2019, fines are going to start becoming less of a concern as customers start questioning the credibility of businesses. More and more customers are lodging complaints against businesses that are not compliant, so if your business still has some GDPR boxes to tick, now would be the time to get things done.

GDPR Regulators Will Become More Concise

In 2018, GDPR fines were not being issued as quickly and evenly as businesses were expecting. This was mainly because processes were being slowed down by regulators not having the necessary legal models available to guide their actions. This is all set to change in 2019 as regulators become more concise in how they interpret GDRP laws.  

Other Privacy Laws are On Their Way

GDPR was just the start of data regulations. Businesses can certainly expect new privacy laws to take effect in the coming years, with The California Consumer Privacy Act of 2018 (CCPA) coming into play next year (2020). The guidelines of this new act will be different from GDPR, so businesses should be prepared to adapt their processes accordingly. The European Union is another organization that is set to update its data privacy regulations very soon, with most of it being centered around consent for cookie use.

Data Breaches Could Still Be an Issue

According to a recent poll, many businesses believe that data breaches will still be a problem in 2019. GDPR compliance has become an internal distraction and resources that were once solely focused on cybersecurity are now attending to other matters.

GDPR: How to Remain Compliant in 2019

Even if your business is already GDPR compliant, it’s important to continuously reassess your strategy. Here are some of the primary areas that businesses should be focusing on during the year.

  • Automation technology. To improve the speed at which your business responds to challenges and threats, automation technology can be a real asset. In fact, it will eventually become next to impossible to operate without automation technology, so 2019 is a good time to look into options.
  • Instill a privacy culture. There are still a number of manual data governance processes that need to take place in a business to remain GDPR compliant, so it’s crucial that your staff is getting it right. By making data governance and privacy a top priority in your organization, staying compliant becomes a lot easier.
  • Maintain data quality. Culling data should become an ongoing task if you want to remain GDPR compliant. Make a point of regularly deciding what data is working for your organization and what isn’t so that you can get rid of any unused data.
  • Get a good grasp of data lineage. Data lineage refers to the lifecycle of data, which includes its origin and how it’s used and moved. Learn more about how to link your data to business meaning and processes to get the most from GDPR compliance.
  • Focus on the bigger picture. Instead of seeing GDPR has just another process, businesses should focus on the value that it brings to their organizations. The ability to use quality data to drive business decisions, reduce direct costs and create more efficient auditing processes are just a few of the benefits of GDPR.  

There’s no doubt that data privacy and security will continue to be a core function in every business going forward. The need to become GDPR compliant is no longer something that businesses can put off, not if they want to avoid fines and retain credibility amongst customers.