Making the decision to become a digital marketing freelancer is an exciting and bold move that can be immensely rewarding. However, freelancing is not without challenges.
There are many different balls that need to be juggled once you step into the world of freelancing, including finding and managing clients, marketing your services, chasing payments and managing your time. Then there’s the fact that you need to find ways to grow if you really want to reap the financial rewards of your endeavour. Unfortunately, finding the time and resources to grow your operation is a challenge on its own.
As you start operating as a digital marketing freelancer, you quickly realise which tasks take up most of your time and it’s usually those basic manual tasks that eat away at your day. Fortunately, there are ways to free up some of your valuable time and it comes in an automated form.
Automated tools are already a must for all digital marketing professionals but even more so if you are working as a freelancer.
Automated marketing tools eliminate those repetitive manual processes that take up so much of your time. It’s one thing when you’re working with a team that can assist you with manual tasks such as reporting but when you’re doing everything yourself, automated tools can help you become more efficient and allow you to focus on tasks that require inflexible manual monitoring.
Every client’s needs are different. From goals and KPIs to their overall strategy, no two reports will look the same. This means that creating a seemingly-simple Google Analytics report can be quite time-consuming. While Google Analytics reports are helpful, they don’t transform data into useful information, which is where KOBIT comes in. KOBIT takes your client’s Google Analytics data and creates hypotheses that will help them reach their goals and improve conversions.
A tool such as KOBIT is an investment that will give you the opportunity to find new ways to expand your operation without having to hire someone to assist you. By freeing up your time, you will also be able to provide customers with a better experience overall, which should automatically make a difference to your bottom line.
KOBIT is the essential web analytics tool for digital marketing freelancers for a number of reasons.
If you’re a busy digital marketing freelancer who is looking for a way to grow and have a more rewarding experience in 2019, sign up for a free trial here.