DuckDuckGo is officially receiving over 30 million search queries every day – no wonder it has become a hot topic amongst search engine marketers. The real question on everyone’s mind is whether it’s truly better than Google?
While DuckDuckGo is generating some impressive numbers, Google does still hold a larger share of the search market. Let’s take a closer look at the main ways that these two search engines differ.
Even though DuckDuckGo’s clean and simple interface and steadily growing search numbers are something to boast about, they still only own less than one percent of the search market share. Google, Bing and even Yahoo are all still surpassing the search platform. It is growing in popularity though, which means it’s definitely a platform that search marketers should keep an eye on.
With Google being the giant that they are, chances are DuckDuckGo is always going to be playing catch up, which begs the question, will they ever really be as good as Google? You decide.