If you’re an online marketer and handles the SEO for a brand, it’s important to understand what crawl budget is.
Crawl budget refers to the number of pages or URLs Google can or will want to crawl on your website. Naturally, if a large percentage of your web pages are not being crawled, you won’t receive as much traffic and fewer of your pages will rank in Google.
A crawl budget is made up of two elements:
To find your crawl budget, login to Google Search Console and go to the Performance tab.
Here are a few ways that you can increase your crawl budget:
If you’re involved with SEO for websites, crawl budget is an important factor to consider. A low crawl budget won’t get Google’s attention, which means your web pages won’t get the chance to grab the attention of customers. However, a high crawl budget doesn’t guarantee a ranking boost either, so you will need to find just the right balance.