Tips for Staying Abreast of the Latest Digital Marketing Trends and Updates
With so much going on in the digital marketing space, it can be difficult to stay up to date. Here are some tips to help you out. In the world of digital marketing, every month is different. Whether it’s a new app, an algorithm update or changes to social media advertising policies, changes are happening all the time. Digital marketers really have their work cut out for them. When they’re not trying to build stellar strategies, create killer content and run engaging social media campaigns, they need to find time to stay up to date with the many changes taking place in the digital marketing space. Collecting the updates and […]
Instagram Stories Tactics That Will Help Boost Your Brand
The Instagram Stories tactics you should be using to take your social media strategy to the next level. Over 70% of brands in the US are using Instagram as part of their social media strategies and since the introduction of Stories to the platform has encouraged users to spend up to 10 more minutes on the platform every day, this feature has become an integral part of how brands are using this popular social media platform.
SEO Strategy 101: How to Optimise for Voice Search in 2018
Want to help searchers find exactly what they’re looking for by optimising for voice search? This is what you need to know. Google’s shift to mobile-first indexing and the increased usage of virtual assistants has really put voice search in the spotlight in recent months. According to Smart Insights, 48% of consumers start mobile research with a search engine, and with the speedy advancement of mobile technology, it’s much easier to voice your search query than to take the time to type it out.
Are Ad Blockers killing your AdSense campaigns? Learn how to defeat them
Ad blocking is business as usual for many internet users and, every day, more and more people are downloading ad blockers. Even if many users understand that by allowing ads to be displayed, they are actually supporting the efforts of content creators to deliver quality material, there is also a wide category of users who are annoyed by the multitude of popups that many pages show. It is estimated that 30-40% of users have installed an Ad Blocker.